SEO & Content
300 % more traffic for
Teleconnect
Through provider-specific content and building thematic authority around the telematics infrastructure, we brought Telekonnekt from 19 to over 650 keywords on page 1 within 13 months.
„We've been working with SEOschmiede for over a year now and are very satisfied with the developments and results during this time. In September 2025, we had more new direct customers through Google than ever before. This made us truly realize how valuable SEO really is as a marketing channel..“
Fabio Zielke
Head of Marketing & Sales Telekonnekt GmbH
Telekonnekt GmbH is a nationwide provider of solutions for the telematics infrastructure (TI) in the healthcare sector. The company supports medical practices, pharmacies, nursing facilities, dentists, physical therapists, and other service providers with the introduction and operation of TI.
The website was technically available at the start of the project, but neither its content nor its structure were optimized for organic search.
What was missing:
The market for IT solutions is dominated by a few large providers who rank organically due to their market position, even without SEO. For Telekonnekt, building thematic authority was the only scalable path to organic visibility.
organic keywords in the top 3 on Google
high-quality content pages built
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Instead of targeting general keywords like „telematics infrastructure,“ we focused on the concrete search queries of the target groups: doctors who want to understand the connector exchange, pharmacies getting information about the TI gateway, and care facilities researching their connection obligation. The approach was thematic authority through provider-specific content. Each group gets its own pages, its own guides, and its own answers.
The core of the work involved the systematic creation of content for the individual provider groups: specific guides and explanation pages for doctors, pharmacies, nursing homes, physical therapists, and dentists. Concurrently, pages were developed for the central IT applications such as ePA, e-prescription, eAU, and KIM. Over 100 content pages were created in 13 months. The website structure remained unchanged. For link building, we limited ourselves to passive acquisition without paid placements.
Currently, the website has around 6,000 organic visits per month. The number of keywords ranking on page 1 of Google grew from 19 to over 650. In September 2025, we reached an all-time high in new customers acquired through Google search. Telekonnekt is now found for search queries that come directly from the target groups' daily work — without anyone needing to know the brand name.
Cooperation with Telekonnekt will be continued and specifically expanded. The current focus is on three areas:
The goal is to establish TeleKonnekt GmbH as the first digital point of contact for service providers seeking information about the telematics infrastructure or planning a TI connection.
Our ongoing SEO support starts at €1,500 per month, depending on the scope, competition, and goals. If you're looking for specific support on a particular topic, you can also book individual consulting hours with us. In a free initial consultation, we'll work together to figure out which model suits you best.
We rely on a proven toolset from the SEO industry: Ahrefs for keyword and competitor analysis, Surfer SEO for data-driven content optimization, Google Search Console and Google Analytics for traffic and performance data, and Screaming Frog for technical website audits. Additionally, we use Peec AI for measuring brand visibility in AI search engines and our own internally developed tools.
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